Subaru dealerships across the nation are gearing up for the eighth annual Subaru Share the Love campaign, which stretches from November 19th until January 2nd of next year. During this time, Subaru will be donating $250 for every vehicle sold or leased.
The charities the company will be donating the money to will vary depending on the dealership. There are several more well-known organizations involved – the Make-A-Wish Foundation, Meals on Wheels, and the ASPCA, just to name a few – but dealerships can also opt to partner with and include their local community charities and organizations as well. Even better, the customers themselves are the ones given the choice of who they want to donate their money to.
Over the past seven years, Subaru has already donated a cumulative $50 million altogether through the Subaru Share the Love campaign. They predict that the upcoming eighth campaign will add $15 million to that total, allowing them to give back to their communities more than ever before.