The Tokyo Motor Show is always a fun time of year for auto makers and enthusiasts all over the globe. Some brands are busy unveiling the next model year of their current lineup, and others tease fans with futuristic concepts. Subaru joined in the fun by unveiling a new performance concept car, the Subaru VIZIV Performance STI Concept. This is not the first time a concept car bearing the VIZIV name made its appearance in Tokyo, with the first of its kind appearing onstage at last year’s event, too.
The VIZIV STI builds on the design of its prototypical predecessor, with a similar build, but with this concept having a more confident and aggressive look. It also takes some inspiration from previous Impreza models and STI concepts with hot pink accents, a stacked rear wing, and unique badging. Critics suspect that Subaru plans to incorporate the overall look of these concept cars into the next generation of STI models from the brand, which are expected to launch sometime after the year 2020.
Subaru’s STI lineup has remained largely unchanged for the past decade or so, thus necessitating the introduction of a new generation. With the VIZIV performance concept car making multiple appearances at the Tokyo Motor Show, Subaru seems to be hinting that it recognizes this and is working to rectify it.
In 2015, Subaru partnered with PFLAG National (Parents, Family, and Friends of Lesbians and Gays) and its chapters nationwide. The goal was to create safer school environments for LGBTQ youth. In June, in honor of Pride Month, Subaru announced its support for PFLAG again and its plans to partner with the company for the Cultivating Respect: Safe Schools for All program.
According to PFLAG, 9 out of 10 LGBTQ (lesbian, gay, bisexual, transgender, and queer) students report being bullied and harassed by classmates and even faculty on the basis of their orientation or gender identity. Through the Cultivating Respect program, PFLAG chapters will work directly with schools to develop programs, provide training and resources, and create policies to help ensure safer environments for LGBTQ students.
The Subaru PLFAG partnership is expanding this year. Subaru is increasing its funding and supporting the Cultivating Respect Program’s Top Ten Ways to Keep Schools Safe publication. Subaru is also supporting PFLAG’s We Are the Change national convention, which will be held in Portland, Oregon, this year. The convention focuses on education and relationship building and will recognize individual chapters for outstanding work in their communities.
For more information about Subaru’s philanthropic partnerships and donations, give us a call today at Steve Lewis Subaru!
Everyone knows and loves Subaru for their capable, all-wheel drive vehicles that beg to be taken on an adventure. The brand has its lineup of go-to 5-passenger utility vehicles, like the Forester and the Outback which have continued to gain followers since their debuts in the 1990s.
But one thing Subaru has lacked at times is a vehicle that can hold more people. There hasn’t been a larger, three-row option in the lineup since Subaru’s seven-passenger vehicle the Tribeca which was discontinued in 2014. Something about the Tribeca just didn’t stick in the three-row crossover segment. Yet Subaru doesn’t let that keep them from trying again.
Recently, spy photos of a new Subaru seven-passenger crossover were released. Their second attempt at success in this class looks boxier than the last, reminiscent of the Forester’s design. With that in mind, the new SUV—still officially unnamed at the moment—should have a very roomy interior. Despite having not released a name for this new crossover, enthusiasts in the industry are calling it the Ascent, drawing from the fact that Subaru applied for a trademark on the name Ascent earlier this year.
No matter what this new three-row crossover is called, we can’t wait to have some on the Steve Lewis Subaru lot. As far as we’re concerned, Subaru can’t do wrong and we expect that we’ll have plenty of clients who are excited to have another chance at a Subaru with more seating.
Subaru is giving back to communities across the US by partnering with the Feeding America campaign. This is the third year in a row that the brand has announced a sales-matching meal donations program for Feeding America, giving over 600,000 meals to those in need. As the eighth record-breaking sales year in a row, it seemed fitting that Subaru should give something back. Read on to learn more about the Subaru Feeding America campaign.
According to Subaru, the Subaru matching program gave one meal for every vehicle sold in 2016—more than 615,000—to the Feeding America organization. Feeding America’s mission is the end hunger in the US one meal at a time, and Subaru gave over $55,000 in order to do so. The Feeding America organization is the nation’s largest domestic hunger-relief program.
“One in eight people face hunger in America, including more than 13 million children. We are thankful to Subaru for its ongoing commitment to fighting hunger and supporting children and families in need,” said Nancy Curby, senior vice president of corporate partnerships and operations for Feeding America.
About $1 helps to provide 11 meals thanks to some innovative strategies by Feeding America. A large portion of the donations go to food banks near South Jersey, home of Subaru headquarters. Other places that received donations were Orlando, FL, Dublin, OH, Portland, OR, and more. This is just one of many ways Subaru is giving back to communities across the US.
One environmentally conscious car company and one website with a knack for catchy content have united. Subaru partnered with Buzzfeed recently for a series of Facebook Live video experiments. This is Buzzfeed’s first collaboration with a big name and, for this particular project, they couldn’t have picked a better company.
October 20th launched the first of three videos in a series created for Buzzfeed’s “Make a Dog’s Day” philanthropic campaign. During this livestream, tens of thousands of viewers sat at their computers to watch puppies experience things like swimming and playing with bubbles and mud for the first time.
Subaru loves pets and Buzzfeed loves making engaging online content; it’s an excellent match for both of them. The duo plans to continue their Facebook Live experiments, searching for the best way to connect with viewers. So far, the puppies seem to be a hit. But as the partnership evolves, the content of their videos might do so as well.
Subaru uses Buzzfeed’s resources for smaller projects on occasion as well. Their Buzzfeed page features articles and quizzes that target environment related subjects. Popular Subaru Buzzfeed articles include “12 Things You Should Never Do When Visiting a National Park” and “18 Things Dogs Can Teach Us About Love.”
Subaru stole the stage at the recent New York International Auto Show, where the automaker revealed the all-new 2017 Subaru Impreza, in both sedan and hatchback form, based on a new Subaru platform.
While Subaru may be best known for their SUVs, the Subaru Impreza has been a favorite among many since its inception. This new edition is sure to be no different, offering top-notch performance due to a low center of gravity and clever engineering.
We now know that the 2017 Subaru Impreza will be available in four trim levels – 2.0i base, Premium, Sport and Limited – with each trim level more advanced and feature-heavy than the last.
While we don’t know much about the new Impreza’s pricing, we do know that this model is set to hit dealerships by the end of the year. More information should soon be made public.
Until then, enjoy these images from the 2017 Subaru Impreza debut, and visit us anytime at Steve Lewis Subaru to check out our current selection of models!
Subaru has been leading the subcompact crossover market, as they were the first to have a successful crossover vehicle, the Crosstrek. They are about to raise the bar again, with a redesigned 2018 model.
The five seat XV concept has been revealed and displays Subaru’s new design. Subaru is calling their new design the Dynamic X-Solid, and this vision will be taken into consideration with every new model in the next generation of vehicles.
Subaru wants the new design elements to display a powerful crossover with a luxury quality. In addition, Subaru has placed character lines in specific exterior locations to enhance the dynamic energy of the body shape.
This next-generation Crosstrek, will be share a modular platform with the Impreza compact car, which also has been redesigned and re-engineered. Both vehicles will have athletic looks, and the XV concept also has a hexagonal grille and hawk-eye headlights.
The XV Crosstrek has become the biggest seller in its class since its launch in 2012. Even top critics recognize the powerful competency of the Crosstrek. An IHIS automotive analyst has stated that the Crosstrek is tough completion for the other vehicles in that class.
The next generation Crosstrek is expected to go on sale next year, but stop in to Steve Lewis Subaru to test drive the current Crosstrek. One test drive is all you’ll need to see why this car continually ranks at the top of its class.
The Forester is Subaru’s highest-selling vehicle from 2015.
2015 was a great year for Subaru. It saw its best sales month ever in December with total sales of 56,274 vehicles. In addition, the overall sales for the year set a new record with 582,675 vehicles sold—an increase of 13.4% over the record set in 2014.
Subaru has now had over four years of consecutive monthly year-over-year sales gains, which shows the reliability of the brand and the dedication and loyalty our customers have to us.
“As our franchise closes its seventh consecutive annual sales record, we have to give our heartfelt thanks to our retailers, distributors and colleagues, as well as Fuji Heavy Industries Ltd. for making these historic results possible” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc., in a statement “2015 was another stellar year for the Subaru franchise and we are very optimistic about our continued success in 2016.”
Leading the sales in 2015 were the ever-popular Forester along with the Outback and Impreza. The Subaru brand is growing because of its dedication to delivering high-value vehicles focused on safety and reliability.
Stop by Steve Lewis Subaru today and we’ll show you what makes the Subaru lineup so versatile.
The Forester is one of six Subarus named Subaru Top Safety Pick+ for 2016.
Subaru recently earned six 2016 IIHS Top Safety Pick+ awards, the highest honor given by the Insurance Institute for Highway Safety. Testing everything from front collision to advanced safety system technologies, the IIHS found that Subaru models are among the safest on the road.
According to Subaru, the six models that received recognition were the Legacy, Outback, Forester, Impreza, WRX, and Crosstrek. Only 48 models in the entire world received the award this year, demonstrating Subaru’s dominance when it comes to safety. The IIHS specifically recognized Subaru for the innovative EyeSight Driver Assist technology, an optional active safety system designed to alert drivers to possible dangers.
“We asked auto manufacturers to do more this year to qualify for our safety awards, and they delivered,” says Adrian Lund, IIHS president. “For the first time, a good rating in the challenging small overlap front crash test is a requirement to win, in addition to an available front crash prevention system.”
In order to earn the Subaru Top Safety Pick+ award, models must receive a rating of “Good” in all five areas of evaluation. When equipped with the EyeSight technology, models earned a “Superior” rating every single time. The Top Safety Pick+ awards are just another thing that sets Subaru models apart from the competition.
Every automaker is looking to define what the future of the automotive market will be like. From vehicle concepts to new technology to green vehicles, innovation certainly isn’t lacking. Subaru took a different approach by introducing the next-generation Impreza at the 2015 Los Angeles Auto Show.
The Subaru Impreza Concept debuted in hatchback form at the Tokyo Auto Show in early November. Shortly after, Subaru showed off what the sedan would look like as well. Overall, we’re impressed.
From the front end’s angular styling to the scalloped character line that runs down the sides, the newest Impreza looks better than ever. This sports car hasn’t been lacking in style in recent years but the latest generation takes it to a new level.
The styling elements that were on display point towards the future design of all Subaru models come 2020. The next generation Impreza arrives at dealerships next year.
The Impreza is an important vehicle on Subaru’s lineup. Last year, 58,000 Imprezas left lots in addition to the 25,500 Impreza WRX performance models. Considering Subaru’s sales totaled about 282,000 units, the Impreza is a large mover.
Here at Steve Lewis Subaru, we can’t wait to see what the next-generation Impreza will look like in production form! If you’re looking for current Imprezas, check out our Impreza inventory!