Everyone knows and loves Subaru for their capable, all-wheel drive vehicles that beg to be taken on an adventure. The brand has its lineup of go-to 5-passenger utility vehicles, like the Forester and the Outback which have continued to gain followers since their debuts in the 1990s.
But one thing Subaru has lacked at times is a vehicle that can hold more people. There hasn’t been a larger, three-row option in the lineup since Subaru’s seven-passenger vehicle the Tribeca which was discontinued in 2014. Something about the Tribeca just didn’t stick in the three-row crossover segment. Yet Subaru doesn’t let that keep them from trying again.
Recently, spy photos of a new Subaru seven-passenger crossover were released. Their second attempt at success in this class looks boxier than the last, reminiscent of the Forester’s design. With that in mind, the new SUV—still officially unnamed at the moment—should have a very roomy interior. Despite having not released a name for this new crossover, enthusiasts in the industry are calling it the Ascent, drawing from the fact that Subaru applied for a trademark on the name Ascent earlier this year.
No matter what this new three-row crossover is called, we can’t wait to have some on the Steve Lewis Subaru lot. As far as we’re concerned, Subaru can’t do wrong and we expect that we’ll have plenty of clients who are excited to have another chance at a Subaru with more seating.
Subaru’s been aiming for the stars when it comes for sales, setting a goal of 600,000 sales in North America by 2020. While China is considered the world’s largest auto market, Subaru has cut exports to the country and is shipping more vehicles to the United States. Deliveries to the United States have risen for nearly four consecutive years, month-over-month.
Subaru, whose logo is pictured here on the BRZ, is hitting sales goals ahead of schedule.
Demand is insanely high in the United States where Subaru has gained market share as a brand known for its all-wheel drive vehicles.
“The China slump won’t have any impact on our earnings,” said Yasuyuki Yoshinaga, Subaru CEO. “Even if we divert the gap in China sales all to the U.S., we still won’t meet the demand there.”
The automaker may hit 600,000 vehicles in North American in 2015. That sets Subaru’s sales plan five years ahead of schedule. By 2017, Subaru may sell 700,000 vehicles. In comparison, exports to China may not make it to 50,000 vehicles in 2015.
To further increase sales in the United States, Subaru plans to add a new SUV to its lineup. The new SUV will seat up to seven. Production will take place in Lafayette, Indiana after 2017.
We here at Steve Lewis Subaru are happy to see a bright horizon for the brand as a whole!
Why do you think Subaru is expanding so quickly? Let us know in the comments.
The 2016 Subaru WRX STI is one of the many cars that will see changes in Subaru’s lineup
Let’s face it. Automakers are rolling new models off the line every couple of years and it’s pretty easy to lose track of what vehicles are still in production and which have been sent out to pasture. While Subaru has strived to make its vehicles recognizable yet simple, it can still get a little confusing. That’s why we here at Steve Lewis Subaru have the updates for Subaru’s lineup simplified for your reference.
The Subaru BRZ is loaded with entertainment features for the 2016 model year and is offering a special edition. This year’s Series.HyperBlue will have a run of 500 units with a blue exterior. The automaker states that the current design will roll off line for the last time for the 2017 model year. The 2018 model will likely be a complete redesign.
The Subaru Impreza comes in a four and five door compact and gets a little bigger with more high-tech options for the 2016 model year. The XV Crosstrek, the crossover based on the Impreza, will go simply by Crosstrek later this year. Expect a redesign of the crossover in 2018.
The WRX/WRX STI is also getting a Series.HyperBlue special edition run of 700 units. Expect minor performance updates and an upgraded interior. Redesigned last year, the only major change is the addition of a hatchback in 2018.
The Subaru Forester will likely be refreshed in 2017. Subaru is currently planning a seven seat crossover come 2017 as well.
As for the Legacy and Outback, expects refreshes in the 2018 model year. Also expect a plug-in hybrid version of an existing model in 2018 as well.
Which model’s refresh are you looking forward to the most?